Development of the payment card market in Ukraine in the context of investment-innovation security and economic growth

Abstract

The section explores the development of the payment card market in Ukraine within the broader context of investment-innovation security and economic growth. As the country undergoes rapid digitalization and aligns with global trends toward cashless economies, payment cards have become a key instrument supporting efficient, secure, and transparent financial transactions. Their growing role stimulates innovation within the financial sector, encourages investment activity, and contributes to the modernization of national payment infrastructure. Understanding the dynamics and structural features of the payment card market is crucial for shaping policies aimed at enhancing financial stability, strengthening investment-innovation capacity, and ensuring sustainable economic development. Investment-innovation security, in turn, is highlighted as a vital factor underpinning the competitiveness and resilience of the national economy.