Розробка адаптивного вебдизайну та корпоративного стилю для сайту еко-туристичного центру

Abstract

A comprehensive study was conducted to develop adaptive web design and corporate style for the ecotourism center website. Modern approaches in adaptive design, UX/UI structures, corporate identity, and visual communication were analyzed. Based on the analysis of the target audience and the competitive environment, a design concept was created that combines emotional presentation with functional convenience. A layout of the site's main page was developed, adapted to different devices, taking into account the corporate style, content hierarchy, and principles of ecological aesthetics